Pricing Based on User Value

Pricing Based on User Value

Most digital ad platforms still treat every impression as if it's equal. Reaching a CEO or a rocket engineer often costs about the same as reaching a random teenager...

Jun 27, 20255 min read
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Pixels Cookies Not Future

Pixels / Cookies are *not* the Future

It's obvious, pixels are not the future of digital advertising...

Dec 2, 20244 min read
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